New Embed Code Wizard

At Preview Networks we are constantly looking at how we can get our preivew content to sites more easily and efficiently. We recently launched our embed code wizard, and so far the response from users has been really positive. Here is one of two simple instructional videos that will teach you how to use this new service.

http://wizard.filmtrailer.com/filmtrailerWizard.html#

Mobile: more contextual than a lap top – this coupled with social applications makes for a powerful sharing tool

Mobile 2.0: social & contextual applications & services

View more Microsoft Word documents from rudydw.

Launching film trailers on Cooliris

Here is a quick tech update on some of the new and interesting technology there is out there for watching online video. In December last year the Guardian listed Cooliris as part of their 100 sites to look out for in 2009.

We are really excited to tell you that Preview Networks is now an official film trailer partner for this new revolutionary way of searching the internet.

So, what is Cooliris?

It’s a intuitive and slick new way to watch and visually search image and video online and represents the cutting edge in interactive, user generated content aggregation technology.

You install an add-on to Firefox, Safari or IE creating a shiny, black 3D wall of content you can quickly flick through. The easiest way to describe it is it gives you the ‘Minority Report’ effect of seeing a wall of your friend’s photos, videos etc.

Cooliris is quickly gaining attraction online with over 40,000 downloads a day. It doesn’t just look amazing – it saves the end user a lot of time too, and mainstream media like the New York Times have been singing its praise.

Besides just being able to look at filmtrailer.com through Cooliris, we supply content to their ‘Discover’ section, which means that users in the UK can see our film trailers in the Movie Trailer section.

The internet is constantly changing and the way your customers consume content today will not be the way they do it tomorrow. A move away from text-heavy browsing towards multimedia browsing is perfect for video content. We’re constantly looking out for what the next big thing online and mobile is going to be.

You can install Cooliris from their website here.

We’d would love to hear your opinion on this plaform and the future of internet browsing: what technology do you think is going to be big in 2009 -2010?

Testing new viral functionality in the player – Press ‘Get This’

How to Build a Social Media Strategy: Ask the Right Questions

This is a simple idea generating tool for implementing Social Media in your company. It’s based on new idea generation techniques that I am using in my MBA thesis and its developed from those all important questions: What, Why and How? A lot of people are still scratching their heads about social media and tend to focus on the technology rather than the conversation and human elements of being social. I hope you find the Social Media Brainstroming tools and the explanations useful and best of luck on any future implementations.

Filmtrailer.com and xTeo launches Trailers International iPhoneOS App – the first multi-lingual movie trailer application in the iTunes Store!

We teamed up with the leading iPhone Developer xTeo to launch the first multi-lingual movie trailer application in the iTunes Store ever! The App is called Trailers International and is available for download in the iTunes store now!